Legendary 1989 Camel Trophy-winning team to appear with iconic 110

Wednesday 7th March 2018

Legendary 1989 Camel Trophy-winning team to appear with iconic 110

An exclusive appearance by 1989 Camel Trophy winners Bob and Joe Ives, together with the iconic Land Rover 110 that led them to victory in the Amazon 29 years ago, is confirmed by Land Rover Legends today.

Now an expedition leader all over the world, and consultant to films and television shows including the Harry Potter and Discworld franchises, Top Gear, The Grand Tour and more, Bob Ives will appear alongside his brother Joe on the live stage and forum area to talk about their experiences and answer questions from the audience.

Their victory in the Camel Trophy in 1989 went down in history as the toughest ever, due to the severity of conditions during the 17-day epic at the height of the Amazon’s unforgiving rainy season.  The first and only British victory in the so-called ‘Olympics of 4x4’ made headline news around the world and earned the Ives’ brothers a prestigious Segrave Trophy from the Royal Automobile Club, “for victory in the off-road marathon the Camel Trophy, with its 1,062-mile route through the Brazilian rainforest from Alta Floresta to Manaus”.